Digital Marketing Manager


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2018-06-19 11:24:011970-01-01Reilly People
Job Type Permanent Full Time
Location Leeds, West Yorkshire
Area Yorkshire, England Leeds, West Yorkshire
Sector Marketing
Salary £28000 - £30000 per annum
Start Date asap
Job Ref JR6885
Job Views 106
Description

One of the UK's leading holiday companies specialising in short breaks is looking to add a Digital Marketing and E-Commerce person experienced in PPC, Google Adwords and Google Analytics to its Marketing team based in Leeds. Repoting to the Head of Digital Marketing & E-commerce the role is Customer Acquisition and Campaign Planning across all digital channels and involves:

  • Management of all paid search channels including PPC, Display and GSP, as well as a hand in planning paid social, to drive optimal revenue across all E-commerce channels.
  • Monitoring the web site against acquisition and ensure consistency of messaging
  • targets and identifying areas for improvement
  • Manage and monitor CRO programme
  • Analyse campaign data, produce reports and oversee GTM implementation and monitoring across all digital campaigns

For the Digital Marketing Manager role we're looking for:

  • Experience of paid search campaign management including, PPC, Display and GSP
  • Relevant experience in Campaign Planning gained in a retail or travel environment.
  • Google Certification a distinct advantage or advanced knowledge of GTM and implementing tracking codes
  • Ideally educated to degree standard and/or any other relevant Marketing/Business qualifications.
  • Experience either leading or working as part of team on CRO

If this is you, we'd love to hear from you. Please send a CV ASAP.

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