Paid Search Executive

2019-01-25 17:35:222019-01-28Reilly People
Job Type Permanent Full Time
Location Folkestone, Kent
Area Kent, England Folkestone, Kent
Sector Marketing
Salary £23000 - £24000 per annum + benefits
Start Date ASAP
Job Ref JR6933
Job Views 274

This leading on-line power tool supplier has recently moved to a new distribution centre and offices and is expanding its Marketing team to include a new Paid Search Executive to oversee and implement Pay Per Click (PPC) and Google Shopping activity, day to day implementation of Search Engine Optimisation (SEO) and management of the Affiliate Marketing Programme. You will oversee over 100,000 key terms aimed at a varied customer audience.

Paid Search Executive - Responsibilities:

  • Analyse PPC and Google shopping activity at a micro level to optimising bids and drive sales cost-effectively. Approx 40% of the role will be spent managing day to day bid management.
  • Identify SEO opportunities for improving Google ranking, implement page amendments and measure resulting improved sales. Approx 40% of the role will be identifying SEO improvements at page and product level.
  • Manage the new affiliate program and build close working relationships with super affiliates to enhance referrals and sales.

Paid Search Executive - Capability, Knowledge and Experience

  • Ideally 2 years commercial experience in PPC and SEO, however clear analytical marketing experience in an e-commerce environment would be considered.
  • Ideally experience in Google shopping, Google Merchant Centre and Bing.
  • An understanding of SEO and web page design to meet crawler requirements to ensure higher rankings.
  • Using an SEO tool to help identify and pursue opportunities whilst demonstrating your capability of undertaking detailed analysis of individual web pages.
  • Strong IT skills including advanced Excel.
  • Good standard of secondary education/Graduate calibre in a numerical or marketing discipline.

This is an opportunity with significant development prospects in a fast-growing business. If you'd like to know more, please send a CV now!

Apply Later
Sign in
Similar Jobs
  • Digital Media Manager - Agency
    England, Devon
    £34000 - £35000 per annum + + benefits

    A highly-successful West Country B2C and B2B marcomms agency working on clients of all sizes and many nationally recognised brands is looking to add a Digital Media Manager to deliver data-led digital strategies and be our clients' digital champion. You'll be delivering across Programmatic, Search a...
  • Digital Marketing Executive
    Scotland, North Lanarkshire
    Up to £25000 per annum + benefits depending on experience

    Due to growth, a well-established and highly successful Cumbernauld FMCG business is looking for a creative Digital Marketing Executive with a passion for all things digital and analytical to join a fast paced marketing team. You'll be working to improve the SEO performance of an FMCG ecommerce site...
  • PPC Specialist
    England, Essex
    £75-80k per annum + benefits depending on experience

    One of the fastest-growing UK travel companies wants to add an innovative PPC Specialist from client or agency side to work alongside the wider marketing team influencing the entire user journey, from click-through to conversion and beyond. The focus will be on driving acquisition, generating enq...
Email Me Jobs Like This
Subscribed to similar jobs notifications
We use cookies to provide you with the best possible browsing experience on our website. You can find out more below.
Cookies are small text files that can be used by websites to make a user's experience more efficient. The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission. This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.
Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.
ResolutionUsed to ensure the correct version of the site is displayed to your device.
SessionUsed to track your user session on our website.
Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.
Google AnalyticsGoogle Analytics is an analytics tool to measure website, app, digital and offline data to gain user insights.

More Details