Media Planning

ITV does 20th Century deal
ITV has signed a deal with US broadcaster, Twentieth Century Fox Television (TCFTV), which will

Broadcasters revolt against more ad minutes
Broadcasters have spoken out against proposals to introduce more adverts.Several industry heads have cautioned against

News Magazines faces closure
News Magazines, the consumer magazine division of News International, is to close.The unit, responsible for

Mail on Sunday launches dedicated digital ad arm
The Mail on Sunday is launching its own digital advertising arm following recent business successes.The

Ofcom's code in question
Ofcom's ability to enforce its newly launched Code of Practice has been questioned.The editor of

Yahoo! offers publishers Google ads
Yahoo! hopes its new deal with Google to share ad space will offer publishers better

Ad budgets: More than 50% spent online
More than 50 per cent of an average marketer's budget is now spent online, new

Burnham: No to product placement
Andy Burnham, culture secretary, has spoken out against product placement on TV programmes, it was

Mobile web user 'put-off' by poor experience
Half of mobile internet users were put-off by a poor initial experience of the media,

Euro football attracts millions to ITV
Coverage of the European Football Championships is attracting millions to ITV1, Brand Republic has reported.An