PPC and SEO Marketing Manager

2020-09-30 09:56:492020-10-29 Reilly People
Job Type Permanent Full Time
Location Croydon, London
Area London, England London England Croydon, London
Sector Marketing
Salary £30000 - £35000 per annum
Start Date 01/12/2020
Job Ref 6989
Job Views 218

A successful building-supplies company operating B2B and B2C and which has thrived during lockdown is looking to add a digital Marketing Manager with both PPC and SEO skills as well as a driving licence to take this function in-house and develop its eCommerce business.

PPC and SEO Marketing Manager Responsibilities:

  • Specifically manage PPC acquisition/Adwords account to deliver customer-focused, profitable multi-category campaigns and take ownership of technical SEO
  • Lead the bid management and optimisation of all PPC campaigns to agreed campaign/profitability targets
  • Improving natural listings for the product pages; developing strategy and implementing the tactics
  • Meeting KPIs which will focus on traffic volume, revenue per click and acquisition CPC
  • Manage the retargeting brand and product campaigns, creating advertisements in line with brand identity
  • Monitor and report on competitor activity across the paid space
  • Monitor keyword performance across paid and organic search, researching and reporting on trends in demand
  • Monitor the site for broken links and regularly ensure all key pages are working correctly
  • Upload new product information
  • Prepare and implement a consumer email programme in line with campaign plans

PPC and SEO Marketing Manager Requirements:

  • Driving licence
  • Experience of managing multiple PPC, shopping and retargeting campaigns
  • Background of running successful SEO campaigns, implementing proven strategies to measure traffic quality
  • Experience of email marketing
  • Numerate with advanced Excel experience, able to interpret and analyse data
  • Experience using Google Analytics or conversion code to measure the goals of the SEO traffic
  • Proactive, analytical and data-driven in your decision making

This is a wonderful opportunity to develop your skills and lead the PPC and SEO at a growing organisation. A history of fast growth means good development prospects for the right candidate. If this is you, we'd love to hear from you. Please send your CV now!

Apply Later
Sign in
Similar Jobs
Email Me Jobs Like This
Subscribed to similar jobs notifications
We use cookies to provide you with the best possible browsing experience on our website. You can find out more below.
Cookies are small text files that can be used by websites to make a user's experience more efficient. The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission. This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.
Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.
ResolutionUsed to ensure the correct version of the site is displayed to your device.
SessionUsed to track your user session on our website.
Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.
Google AnalyticsGoogle Analytics is an analytics tool to measure website, app, digital and offline data to gain user insights.

More Details